Probably one of the questions I am asked the most often is, 'How are book sales going?'
Those who ask are genuinely interested and caring and want the best for me, but when book sales are trickling it's an uncomfortable question to answer.
Sales for the majority of self-published author are usually quite low; I remember my printer of The Mastery Club telling me that it was rare for self-published authors to return for multiple print runs in the quantity and frequency that I was doing. Even more rare are the international bestseller results. These low sales are why the average Australian self-published author earns about $11,000 per annum...
So let me give you the best question you can ask a self-published author. Banish 'How are book sales going?' and instead ask, 'What can I do to help?'
Don't worry – no one is going to expect you to go door-knocking! But with just a few moments of reflection you will probably come up with at least one simple way in which you can help. For example, you might...
• be will willing to read the book and post a review on Amazon or Goodreads – worth gold to the new author!
• give the book a plug on your socials or your website – also worth gold!
• think of someone who might be interested in the author's book and offer to let them know about it;
• buy a(nother) copy as a gift;
• know of a friendly bookstore owner who might be open to stocking it;
• request that your library order it in;
• recommend it to your local school;
• know of a teacher or other relevant specialist who might be interested in it;
• know of a book club that might be open to reading it;
• know of a group that is seeking a speaker;
• be friends with someone in the media who could interview the author;
• be able to suggest a podcast they could approach for an interview...
If you really love the book, you could even offer to become an affiliate, whereby you make a commission on each sale you make.
There are so many ways in which you can help. I'd love to hear from you about my latest book, Quest For Riches (or any of the others!). Truly, the best way you can help me or others is not by showing interest but by demonstrating it. And for that, I know we would all be deeply grateful. And if you have more ideas, please comment below! Thank you.
I promised to give the backstory to Quest For Riches, so here it is:
Camilla Mendoza had been working with divorcées as a mortgage broker when she realised she had to do something about the number of women telling her that they left all money management and financial decisions to their husbands. Determined to change that dynamic, she created a workshop called ‘Money Mastery For Women’. Before long, those women were asking her to create a similar workshop for their children – and ‘Money Mastery For Teens’ was born.
Sunday’s launch was a blast! We had a packed room, a great vibe, some compelling speakers and yummy food. Thank you to all who came to support, whether you were helping set up, or speaking, or buying books – or whether you were a supporter in the research phase! I am very grateful.
We began the event with a few sobering statistics:
The four teenagers in Quest For Riches head to India on a school trip. I haven’t yet had the opportunity to do the same – although if my Mastery Club/Hidden Order/Greek Islands experience is any indication, it won’t be long! – so I sought out Indians and people who have spent sustained time in India to guide me.
You’ll have an opportunity to meet some of those generous people at the launch on 30th June, but meanwhile I want to give them a big shout-out here:
Details in the 'Read More' but meanwhile the names of these generous people are:
and I'd like to thank Shyama Sasidharan for a great interview on Malayalam TV!
at 1/118 Carlisle Street East St Kilda (upstairs, above Vegelicious)
from 2.30 to 4.30 pm
Delicious (Indian-themed) refreshments will be supplied.
I hope to see you and your family, friends, children, students... on Sunday 30th June for a warm and stimulating afternoon.
If you’ve been thinking things like:
- • ‘I really should pay more attention to my finances’
- • ‘I wish I knew how to manage money better’
- • ‘Why is so-and-so doing so much better than me when we’ve come from the same sort of background?’ or
- • ‘How do I get my kids to understand the importance of saving/the danger of plastic/the financial risks of keeping up with the Joneses?
you will be delighted to hear that my novel teaching financial literacy to teenagers (and their families) is finally OFFICIALLY LAUNCHING!!!!!
Quest For Riches – 4 teenagers discover the keys to wealth and prosperity gives your kids/family/students the opportunity to effortlessly increase their financial intelligence while reading a novel.
Stand by for your invitation and meanwhile please hold Sunday 30th June, 2.30 – 4.30 in your diary for a blast of an event!
We have three guest speakers lined up who have either achieved impressive results financially or have a unique window on how Australian families are doing monetarily (and the little things they can do to make a big difference).
You can expect the usual delicious wholesome refreshments – with an Indian theme! – and the opportunity to warm up a winter’s afternoon mingling with like-minded people, learning, laughing and supporting a worthy venture.
No, it’s not what you’re thinking. I don’t have favourites! I love all my three kids with all my heart.
But I think of my books as my children too. I went through a long gestation period with each one of them, labour pains, a birthing experience, infancy, etc. Some of my books are now adolescents – gosh, they grow up quickly! And some of them are still just toddling around…
But I love all of them – the journey they took me on, the insights, the growth, the sheer joy when people like you write back to thank me for them.
So this is...
I submitted my books to this list and thought I'd share it with you as there are several other titles here that will be sure to appeal.
The topics include money, relationships, anger, living intentionally, success and more.
I'd love to know which books you would recommend.
Some of you will remember me hinting at a new book for youth that I’d be bringing out soon. The hint came several years ago, and the delay has been one of those ‘First Force, Second Force, Third Force’ situations that I describe in The Mastery Club!
However the delays are sorted and I’m delighted to announce that the new book will be available for purchase very soon. I’m actually speaking at two events this month where I’ll have a few pre-launch copies for sale - you are welcome to join us - but the official launch event will be in the second half of the year when I’m back from my honeymoon (this June).
I was very touched by the turn-out for the launch of WANTED: GREENER GRASS, and especially delighted by the response from the first readers who are now finishing the book, such as:
'Enjoying so far... It's one of those books you have to keep reading... I love it. I found it hard not to highlight sentences I loved. The ending is so up my alley. You asked at your launch if we would like to know what happens next. Hell yes. Do it.'
'Started and finished your book today. Love it.'
Thank you to everyone who came along to celebrate with me!
The process we went through in finding the right cover for this book was very drawn-out and frustrating! You just wouldn't believe how many concepts we explored before we ended up with the gorgeous cover we now have. I reckon, all up, close to 15 ideas. One of them ocurred to me at 2 o'clock in the morning. I got out of bed and sat on my office floor sketching and cutting and pasting and thought I'd found it! But there was always something that wasn't quite working, whether it was with the cover, the title, or the subtitle.